As Calgarians suit up and head back to the office, has casual Friday gone too far? Two years of Zoom meetings in shirts, ties and sweats or shorts have become
At its core, a brand is a promise. It’s providing a reason to choose. It’s about shaping perception. In the words of marketing guru, Seth Godin, “A brand is the
Dressing for Calgary’s four seasons can be challenging. Sunny and warm one minute, cold and wet the next. And let us not forget the harsh Prairie winters that can linger
What’s the first thing that comes to mind when you hear the words “fashion” or “haute couture”? Probably not Calgary. In fact, it likely isn’t even the second thing that
Deciding what to wear can be nerve-racking for most people – especially when trying to dress regularly for work. Not only are buying clothes expensive, but it can also become
Dressing for work is kind of like cooking dinner. You have to do it most days of the week, the options can seem limited and boring, and it is easy
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