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Category: Regular Contributors

Marketing Matters – March 2020

Orange Door Direct, a division of West Canadian Digital Imaging, has welcomed back Christina Fauser as its new director and creative lead. Fauser brings to the team a highly versatile

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Collective Altruism

The new year is in full swing. People my age feel like Y2K was just yesterday, not two full decades ago. In those 20 years, Calgary has boomed, busted, boomed

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Marketing Matters – January 2020

Marketing matters to a growing number of Calgary companies. Cidnee Stephen, president of the Calgary Marketing Association (CMA), reports the association posted more positions this past November and December than

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Comparing Apples to Oranges

Like any other leader of a large, capital-intensive business, I spend a lot of time thinking about strategic planning, budgeting and financial stewardship in tough times. Watching Calgary city council’s

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