
Marketing Matters – October 2019
Congratulations to Shauna MacDonald and her team at Brookline Public Relations who will be celebrating 15 years in business this month. Recognized as one of this city’s premier PR firms,

Congratulations to Shauna MacDonald and her team at Brookline Public Relations who will be celebrating 15 years in business this month. Recognized as one of this city’s premier PR firms,

Calgary used to be a beacon of opportunity. In the not-so-distant past, young people from all over Canada were flocking to the city to find a career, build a great

During the recent election campaign, Jason Kenney promised to assemble an expert panel to assess the financial position faced by Albertans. This panel has convened, and a comprehensive report is

One of the U.K.’s most successful digital agencies – Fountain Partnership, headquartered in Norwich – has decided to set up shop in Calgary with Jake Surrey relocating here and partnering

There’s much talk these days about starting with the “why.” While I’m not going to question Simon Sinek or his successful strategy, I think we need to examine the “how”

In early July, the usual Stampede routine unfolded. Calgarians let loose for a while and politicians used the event as essentially free publicity. However, there was a curious political (non)

A tremendous amount of work is necessary to ensure our Stampede runs smoothly, and attracts the crowds. It has a busy marketing team that are well supported by the crew

It might feel like a distant memory, but there have been times in Calgary’s history where vacancy rates for residential properties have fallen below one per cent. The current real

I think it is fair to say Alberta lost the public relations battle over oil a long time ago. The oil industry, as well as successive provincial governments in Alberta,

John Larsen has been busy handling the position of general manager at Edelman Calgary as well as national practice lead for crisis and reputation risk. He can now focus on